ISM Koln 2020

06/02/2020

With great pleasure, we from Darimex 98, with the help of BSMEPA /Bulgarian Small and Medium Enterprises Promotion Comoany/ participated in the jubilee exhibition in Germany - ISM /Internationale Süßwarenmesse/. The Cologne Snack and Confectionery Fair is the largest in the world, and this year was even more special because it marked the 50th edition of the fair.

From 2 to 5 February 2020, sweets and snacks were the centre of attention of the around 37,000 trade visitors from 148 countries, who attended ISM. In total 1,774 exhibitors (plus 7.5 percent) from 76 countries (foreign share 87.5 percent) took part at the 50th edition. "In its anniversary year, the leading global trade fair for sweets and snacks is once again bringing all of the internationally relevant market participants from the industry and trade together in this magnitude and is thus confirming its function as the most important business hub, export driver and innovation platform for the sweets industry. The top decision-makers from all over the world meet up in Cologne in the space of just four days," confirmed Gerald Böse, President and Chief Executive Officer of Koelnmesse. 

 

Visitors were pleasantly surprised by the design of our stand and our packaging, but they were most impressed by the taste of our healthy products. Because when people try wafer or chocolate without sugar, without fiber, they are a little prejudiced ... :) But their reaction was the biggest reward for our efforts! When you do everything with love, it will be appreciated for sure :)))

 

 

 

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